About This Website

As part of the City's ongoing commitment to improve the City website, staff enlisted a group of community volunteers to serve on a Website Advisory Committee with the goal of producing a set of recommendations to address concerns raised by citizens and enhance the overall website user-experience. The Website Advisory Committee, comprised of a select group of dedicated community volunteers, has met regularly during the past three years to help City staff with the creation of our present website.

Below you will find statistics about the performance of this site. The statistics are updated on a monthly basis for the prior month's activity. To the left are buttons to take you to information about the ongoing maintenance of this website, Ways to contact the City of Palo Alto about this website, and legal information.

Data For Month of March 2019


Quick Facts
Visits 106,098
Unique Visitors 71,783
Pageviews 216,110
Visits Per Day 3,423
Pages / Visit 2.04
Avg. Visit Duration 1:58 min
% New Visits 54%

The "Quick Facts" section provides "at a glance" information about this website.

Note: When somebody comes to this website, that constitutes a "visit". If the same person (from the same computer) visits again, that visit is counted again, but the "Unique Visitors" number does not increment, it counts two visits from the same computer in a certain period as one visit.

Top Pages
PageUnique Views
News Details7,016
Junior Museum & Zoo4,796
Site Search3,308
Creek Levels2,918
Summer Camps2,836
Animal Services2,740
OverAir City Wireless2,616
Pay Parking Citations On-Line2,439
Palo Alto Art Center2,064

With website metrics, a trend is generally more useful than any one snapshot in time. This information can be very useful in helping City Staff to determine what information visitors are looking for the most.

The Home Page of this site has a "Most Popular" corner, but it is a curated list, whereas these results are based on raw data.

Top Referring Keywords
city of palo alto
palo alto
palo alto creek monitor
city of palo alto jobs
city of palo alto building department
palo alto police department
palo alto art center
palo alto municipal code
palo alto planning sign off

When visitors come to the website as a result of a Google search, analytics captures the terms the visitor entered to find the site. This report helps City Staff determine visitor's interests in both the short (monthly) and long (annual) term.

New site content is one outcome of analysis of this report. Another outcome is the addition of keywords to commonly sought after pages to make them more easily found by a search.

Mobile Devices
Apple iPhone25,558
Apple iPad3,978
Microsoft Windows RT Tablet805
Google Pixel 2567
Samsung SM-G950U399
Google Pixel 3390
Samsung SM-G960U312
Google Pixel 2 XL300
Unknown 276
Google Pixel 3 XL250
Google Pixel214
Samsung SM-N950U211
Samsung SM-G965U200
Samsung SM-N960U199
Samsung SM-G955U193

This month, mobile devices accounted for of website visits.

Mobile devices users are an increasingly important website visitor segment.

Internet Explorer7%

As of May 2018, Wikipedia ranks global browser popularity:

Chrome, 58%

Safari, 14%
Firefox, 5%
IE, 3%

Edge, 2%