About This Website

As part of the City's ongoing commitment to improve the City website, staff enlisted a group of community volunteers to serve on a Website Advisory Committee with the goal of producing a set of recommendations to address concerns raised by citizens and enhance the overall website user-experience. The Website Advisory Committee, comprised of a select group of dedicated community volunteers, has met regularly during the past three years to help City staff with the creation of our present website.

Below you will find statistics about the performance of this site. The statistics are updated on a monthly basis for the prior month's activity. To the left are buttons to take you to information about the ongoing maintenance of this website, Ways to contact the City of Palo Alto about this website, and legal information.

Data For Month of November 2019

Quick Facts
Visits 106,980
Unique Visitors 73,173
Pageviews 398,249
Visits Per Day 3,566
Pages / Visit 3.72
Avg. Visit Duration 1:44 min
% New Visits 59%
The "Quick Facts" section provides "at a glance" information about this website.

Note: When somebody comes to this website, that constitutes a "visit". If the same person (from the same computer) visits again, that visit is counted again, but the "Unique Visitors" number does not increment, it counts two visits from the same computer in a certain period as one visit.
Top Pages
PageUnique Views
News Details8,219
Junior Museum & Zoo4,284
Children's Theatre3,366
Site Search2,751
OverAir City Wireless2,470
Main Stage Productions2,130
Police Report Log2,018
Pay Parking Citations On-Line1,887
Pearson-Arastradero Preserve1,642

With website metrics, a trend is generally more useful than any one snapshot in time. This information can be very useful in helping City Staff to determine what information visitors are looking for the most.

The Home Page of this site has a "Most Popular" corner, but it is a curated list, whereas these results are based on raw data.

Top Referring Keywords
city of palo alto
palo alto
palo alto art center
city of palo alto reach code
city of palo alto utilities
palo alto utilities
city of palo alto building department
city of palo alto red flag warning
city of palo alto finance committee
palo alto california
palo alto arastradero trails master plan
palo alto city council
palo alto utilities login
foothill park

When visitors come to the website as a result of a Google search, analytics captures the terms the visitor entered to find the site. This report helps City Staff determine visitor's interests in both the short (monthly) and long (annual) term.

New site content is one outcome of analysis of this report. Another outcome is the addition of keywords to commonly sought after pages to make them more easily found by a search.

Mobile Devices
Apple iPhone25,054
Apple iPad2,170
Microsoft Windows RT Tablet773
Google Pixel 3734
Google Pixel 2558
Google Pixel 3 XL348
Samsung SM-G950U340
Samsung SM-G960U334
Google Pixel 2 XL252
Unknown 250
Samsung SM-G965U190
Samsung SM-N960U176
Samsung SM-G955U162
Samsung SM-N950U151
Samsung SM-G973U138

This month, mobile devices accounted for 32% of website visits.

Mobile devices users are an increasingly important website visitor segment.

Internet Explorer7%

As of May 2018, Wikipedia ranks global browser popularity:

Chrome, 58%

Safari, 14%
Firefox, 5%
IE, 3%

Edge, 2%