About This Website

As part of the City's ongoing commitment to improve the City website, staff enlisted a group of community volunteers to serve on a Website Advisory Committee with the goal of producing a set of recommendations to address concerns raised by citizens and enhance the overall website user-experience. The Website Advisory Committee, comprised of a select group of dedicated community volunteers, has met regularly during the past three years to help City staff with the creation of our present website.

Below you will find statistics about the performance of this site. The statistics are updated on a monthly basis for the prior month's activity. To the left are buttons to take you to information about the ongoing maintenance of this website, Ways to contact the City of Palo Alto about this website, and legal information.

Data For Month of September 2018


Quick Facts
Visits 102,774
Unique Visitors 71,336
Pageviews 217,701
Visits Per Day 3,426
Pages / Visit 2.12
Avg. Visit Duration 2:8 min
% New Visits 56%

The "Quick Facts" section provides "at a glance" information about this website.

Note: When somebody comes to this website, that constitutes a "visit". If the same person (from the same computer) visits again, that visit is counted again, but the "Unique Visitors" number does not increment, it counts two visits from the same computer in a certain period as one visit.

Top Pages
PageUnique Views
News Details7,518
Junior Museum & Zoo5,481
Site Search3,281
Animal Services2,570
OverAir City Wireless2,440
Pay Parking Citations On-Line2,224
Children's Theatre2,077
Foothills Park1,822
Animal Adoption1,799

With website metrics, a trend is generally more useful than any one snapshot in time. This information can be very useful in helping City Staff to determine what information visitors are looking for the most.

The Home Page of this site has a "Most Popular" corner, but it is a curated list, whereas these results are based on raw data.

Top Referring Keywords
city of palo alto
palo alto city jobs
enjoy online city of palo alto
palo alto
palo alto building department
palo alto animal shelter
city of palo alto building department
city of palo alto jobs
palo alto library
palo alto california
palo alto art center
palo alto city library building projects
palo alto safe route to school

When visitors come to the website as a result of a Google search, analytics captures the terms the visitor entered to find the site. This report helps City Staff determine visitor's interests in both the short (monthly) and long (annual) term.

New site content is one outcome of analysis of this report. Another outcome is the addition of keywords to commonly sought after pages to make them more easily found by a search.

Mobile Devices
Apple iPhone21,940
Apple iPad3,420
Google Pixel 2627
Microsoft Windows RT Tablet618
Samsung SM-G950U461
Unknown 353
Google Pixel 2 XL335
Google Pixel323
Samsung SM-N950U250
Samsung SM-G955U242
Google Pixel XL212
Samsung SM-G960U192
Samsung SM-G965U189
Samsung SM-G930V161
Samsung SM-G930A87

This month, mobile devices accounted for 29% of website visits.

Mobile devices users are an increasingly important website visitor segment.

Internet Explorer9%

As of May 2018, Wikipedia ranks global browser popularity:

Chrome, 58%

Safari, 14%
Firefox, 5%
IE, 3%

Edge, 2%

Last Updated: Jun 22, 2018