About This Website

As part of the City's ongoing commitment to improve the City website, staff enlisted a group of community volunteers to serve on a Website Advisory Committee with the goal of producing a set of recommendations to address concerns raised by citizens and enhance the overall website user-experience. The Website Advisory Committee, comprised of a select group of dedicated community volunteers, has met regularly during the past three years to help City staff with the creation of our present website.

Below you will find statistics about the performance of this site. The statistics are updated on a monthly basis for the prior month's activity. To the left are buttons to take you to information about the ongoing maintenance of this website, Ways to contact the City of Palo Alto about this website, and legal information.

Data For Month of January 2020

Quick Facts
Visits 126,905
Unique Visitors 83,509
Pageviews 478,077
Visits Per Day 4,094
Pages / Visit 3.77
Avg. Visit Duration 1:43 min
% New Visits 59%
The "Quick Facts" section provides "at a glance" information about this website.

Note: When somebody comes to this website, that constitutes a "visit". If the same person (from the same computer) visits again, that visit is counted again, but the "Unique Visitors" number does not increment, it counts two visits from the same computer in a certain period as one visit.
Top Pages
PageUnique Views
News Details8,899
Junior Museum & Zoo4,865
Children's Theatre3,967
Main Stage Productions3,406
Site Search3,186
OverAir City Wireless2,623
Pearson-Arastradero Preserve2,255
Palo Alto Art Center2,021
Pay Parking Citations On-Line1,980

With website metrics, a trend is generally more useful than any one snapshot in time. This information can be very useful in helping City Staff to determine what information visitors are looking for the most.

The Home Page of this site has a "Most Popular" corner, but it is a curated list, whereas these results are based on raw data.

Top Referring Keywords
city of palo alto
palo alto
palo alto utilities
palo alto city council
palo alto art center
palo alto police department
city of palo alto utilities
palo alto california
palo alto utilities login
city of palo alto planning
palo alto airport
palo alto building department
City of Palo Alto

When visitors come to the website as a result of a Google search, analytics captures the terms the visitor entered to find the site. This report helps City Staff determine visitor's interests in both the short (monthly) and long (annual) term.

New site content is one outcome of analysis of this report. Another outcome is the addition of keywords to commonly sought after pages to make them more easily found by a search.

Mobile Devices
Apple iPhone30,478
Apple iPad2,137
Google Pixel 3868
Microsoft Windows RT Tablet864
Google Pixel 3 XL454
Google Pixel 2446
Unknown 376
Samsung SM-G960U351
Samsung SM-G950U333
Google Pixel 3a280
Google Pixel 2 XL251
Samsung SM-G965U246
Samsung SM-G973U226
Samsung SM-G955U188
Samsung SM-N960U155

This month, mobile devices accounted for of website visits.

Mobile devices users are an increasingly important website visitor segment.

Internet Explorer7%

As of May 2018, Wikipedia ranks global browser popularity:

Chrome, 58%

Safari, 14%
Firefox, 5%
IE, 3%

Edge, 2%